Red Velvet Explained

There is a lot of confusion about red velvet baked goods. What is it and how do they achieve that lovely red velvet hue?

Red velvet is a brightly coloured batter that is baked into a beautiful reddish colour. This is accomplished through several ways. The first is through the use of food colouring. Although with this method, you have to be very careful with how much colouring you put into the mix because it can ruin the taste with a very strong artificial chemical taste and nobody wants that. The second way is through beet juice. Yes, beet juice. Despite being a vegetable, beets do wonders when it comes to colouring things. Moreover, it does minimal to affect the taste of the baked goods. Just remember to boil it first. The third method is through the baking process of mixing cocoa powder with baking soda, though this is probably the least relied upon method. Why is this important to know? It’s because many people don’t realize that red velvet cake is just chocolate cake with a red hue to it. Yes, it tastes heavenly and the cream cheese icing is delicious but it is just a decadent chocolate cake in the end. However, it looks more sophisticated and elegant. 🙂


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